Does My Brick and Mortar Business Need a Website?
Did you know 90% of consumers search the internet before making a purchase? Today, people want more information about a product before they take the plunge. A consumer visits multiple websites before making a purchase and what if you don’t have a website? Well, then they are going to go to your competitors website. Still debating on whether or not to get a website? Here are more reasons why you should have a business website:
Save Time and Money
Are you forever trying to show the capabilities of your business through brochures and printed materials? Save time and money by directing people to your website! Your website can be your best marketing tool. You can include your website’s link on any digital or print materials including emails, social media pages, brochures, etc.
Gain More Customers
Almost 2.5 billion people are using the internet every day. That is a very powerful number to consider and gives your business a great opportunity to go after a broader audience by having a website. These potential customers are online 24/7 and your website will be available to anyone, anywhere at anytime. So when your door closes for the day at 7:00 pm, your website is still working for you.
You will be able to speak to your customers without delay. You can update your website with promotions or specials in real time and you can post blogs about your business that will help give potential customers more information. If they have any questions, your contact page will serve as an easy method for them to find your email address or phone number to get in touch with you. Also, social media icons can have their own links on your website helping to increase conversation on these outlets.